Crooh
OVERVIEW:
- Crooh is a SaaS application designed to streamline job card management for service delivery companies.
- It features job tracking, real-time updates, task assignment, progress monitoring, and reporting capabilities.
- The app simplifies scheduling, enhances team collaboration, and provides detailed insights to optimize service delivery efficiency.
ROLE:
Product Designer
- User Research
- Interaction Design
- Visual Design
- Brand Building
- Graphic Design
- Prototyping
- Testing
CHALLENGE:
Service delivery companies often struggle with managing job cards efficiently, leading to delays, miscommunication, and operational inefficiencies. The primary challenge was to create a user-friendly SaaS application that would streamline job card management, improve collaboration, and offer real-time insights, while also being adaptable to various service delivery workflows.
APPROACH:
As the Product Designer, I took the lead on the UX/UI design, starting with extensive user research to understand the pain points of service delivery teams. I collaborated closely with the client and development team using Miro to map out user flows, wireframes, and design prototypes. My responsibilities included designing the entire visual identity, from color schemes and typography to the overall look and feel of the application. I focused on creating an intuitive interface that would simplify job tracking, task assignment, and real-time updates, ensuring a seamless user experience.
RESULTS:
The result was a robust and visually appealing SaaS application that significantly improved job card management for service delivery companies. The app’s user-friendly interface enabled teams to efficiently schedule, track, and monitor tasks, leading to a 30% increase in overall service delivery efficiency. Real-time updates and detailed reporting features enhanced team collaboration and provided actionable insights that allowed companies to optimize their operations.
CONCLUSION:
The Crooh application successfully addressed the challenges faced by service delivery companies, offering a comprehensive solution for job card management. By focusing on user experience and visual design, we were able to deliver a product that not only met the client’s needs but also exceeded user expectations. The project reinforced the importance of integrating UX/UI design with real-world functionality to create impactful digital products.
